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Elite Paint, founded in 1952, was the first ever paint company to have been established in Bangladesh. Since its inception, the company has grown to become one of the country’s leading paint brands, under the guidance of our Honorable Founder Chairman Late Mr. Serajuddin Ahmed. From the very beginning Elite Paint played a major part in the development of our native country. Soon after his graduation Late Mr. Serajuddin Ahmed established a small paint manufacturing factory by the name of Elite Chemical Industries. The company started its journey with a small manufacturing base, little capital and simple machineries. Right from the start, Elite’s primary aim was prioritizing customer satisfaction by delivering high quality products at competitive prices. Over time, this ethos coupled with perceptive marketing campaigns propelled Elite Paint to the top of the industry. Now, operations have been set up all over the country. Our head office is located in Dhaka but the range of operations spreads far and wide....



Elite Paint is the pioneer paint brand of Bangladesh established in 1952 by our Honorable Founder Chairman, Late Mr. Serajuddin Ahmed. With a legacy of 60 years, Elite is a brand that is synonymous with quality, success and luxury. For the last 5 decades, we are proud to have served the Decorative, Marine & Industrial sectors of the country. Throughout our journey, every color had a different story and every texture evoked a different emotion but there are a few things that all our brush strokes had in common:

  • Exquisite Finish.

  • Highly Durable.

  • Greater Coverage.

  • Environment Friendly.